Q Development & Constructions are specialists in building opulent bespoke homes within the metropolitan area of Perth, providing prospective buyers and investors with the expertise required to develop a grand home from initial concept to finished product.
We were engaged to assist Q Development & Constructions to create a new company brand aesthetic for their business, which would represent and encapsulate the quality and scale of the company and their ethos.
They wanted this new brand to align with the core principles of the company, but be unique enough to stand out from competitors and ensure to capture the clientele and audience that is often attracted to the types of property developments QDC deliver.
The key was to provide a brand identity that had tones and flavour of the original brand but also instilled a sense of modernism that would be evident in the property development this company would undertake.
Our approach to this particular brand was to really research their competitors currently in the market to ensure that the concepts we were creating were unique. We also spoke at length with the client to understand every facet of this new business so that we could develop an icon that was instantly recognisable as professional and reputable. It also helped that this particular client was very clear in briefing and they had a very precise notion of the type of result they were after.
We delivered a brand that fulfilled all the criteria that the client had wanted with this logo. We found the right balance between pure simplicity but striking impact.
We continue to work collaboratively with Quattro Homes, providing continual design and brand assistance with the diverse set of deliverables that they require, whether it is site signage or print advertisements.